United States (America)AIRCRAFT:
Twilight Sparkle / Lesson ZeroLIVERY:
EquestriAir case study
Based on the TV series, My Little Pony: Friendship is Magic
, EquestriAir was created with the bronies and other people in mind - a "magical" business approach with the special MLP touch from Twilight Sparkle, Applejack, Pinkie Pie, Fluttershy, Rainbow Dash, and Rarity (even Spike!). Its livery is simplistic but varies between the TV series' characters - main, recurring/secondary, and background ones.
The EquestriAir logo is also simplistic and uses the Air font (link below case study, which you are reading right now), due to its simplicity and contemporariness among passengers. While not fitting with MLP's logo, it does provide a nice business approach to many business-class travelers.
The livery itself (Twilight example above) is also simplistic and reaches out to the same group of travelers. Twilight Sparkle's livery has two accented strokes of pink and purple, respectively, followed by the main shades of eurowhite and a dark blue-purplish color, coming from her mane. Same goes for the engines, minus the white body color. The winglets - if installed or retrofitted, were the same main mane color as seen on the engines and the fuselage and tail. From there, the character is then seen on the empennage to show itself to the world who she/he is, and finally, its cutie mark - a signature part of My Little Pony
. (The Cutie Mark Crusaders, Apple Bloom, Sweetie Belle, and Scootaloo, are an exception and carry the group's logo in place of the cutie mark.)
Aircraft names have two names - one for the character and its livery, the other that carries anything relevant to the show, such as the episodes in which they play a big, major role in, their abilities, etc.
The aircraft registration/ID isn't too important here; however, its registrations end in either -EQ, -EA, -QA, or in the hands of the characters; for example, an EquestriAir livery carrying Applejack would have its registration end in -AJ, her initials.
The ship numbers for EquestriAir have a unique system. All numbers begin in either: 1 - for the 7 main characters, 2 - for secondary/recurring characters, and 3 - for background characters. Then the last two digits of the aircraft ID before its registration suffix are used, and then end in one of the following suffixes: 6 - for the main six characters, 7 - for Spike-liveried aircraft, and numbers 8 and 9 are used for recurring/secondary and background characters. Optionally, numbers 1-5 can be used as suffixes, if needed; however, two characters would have to share the suffixes (1 to 5) due to 6 being reserved as for all of the six ponies.
The work or content of this deviation is fictional, unless stated otherwise.
- EquestriAir's ICAO code is EQA, while its IATA code is EQ. Its callsign is Equestria, in which this airline is named after.
- EquestriAir's Boeing customer code is TS, which stands for one of MLP's main characters, Twilight Sparkle.
- On the insides of the winglets, they will display the cutie mark of the character, to signify and represent the pony that they are flying in. The inboard winglet's main color is the same as the outboard winglet.
- EquestriAir also runs a regional feeder service, known as EquestriAir Express, using the Cutie Mark Crusaders and other school-aged ponies for the aircraft operated by the regional airline. The airline's logo or name is seen to the right of door 1 of each regional aircraft.
Created in Sumo Paint.Twilight Sparkle
from My Little Pony: Friendship is Magic © Hasbro, Inc. / The Hub / Discovery Communications.
Twilight Sparkle vector by *RilDraw
United States flag from the Wikimedia Project.
Template by Jetabout.
Fonts/typefaces used: Air
(logo), Helvetica Neue
(aircraft registration and ship number), Perpetua Bold
(aircraft name), Boeing Stratos
(aircraft type name).
Time: 2 hours.
Date completed: April 17th, 2012.